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We discussed that a lot before we realized our platform for communities. What's a community? Well, we came to the agreement that it has a significant difference against other groups, online or offline. Communities have an individual and common interest, a common goal, or something they are devoted to. That's a big difference in comparison with coincidential crowds, like usergroups of big social network platforms. They usually don't have a common goal they wanna reach by collaborating. After we clarified that for us, the next question we asked ourselves was, how can we support communities in reaching their goals? At that point site function came in. We'd like to enable our communities using a variety of content creation tools, for video content, text content and other visual content, in order to allow them to decide themselves which media they prefer and what works best for their particulare community. In summary, it's a lot of brainwork and estimation on how your communities think, act and behave, before you can start with shaping your own UNA online community platform. But nevertheless, it's the most important step!